Talking to your congregation could be considered internal communications, while speaking to potential visitors and your community might be external.
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This annually published book provides invaluable information for managing the business side of a church.
Internal Revenue Service website for charities and religious organizations.
Here is a list of resources for churches to use to become compliant to the Accessibility for Ontarians with Disabilities Act. Although the target audience is for those living in Ontario, there are many helpful hints for all churches!